Design · Video · Social — Las Vegas

I make local businesses impossible to scroll past.

Instagram, video, and brand content for med spas, salons, real estate, and hospitality. Strategy first — then content built to get seen, get saved, and get booked.

Vamos crescer. Fluent in EN · PT · ES
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The approach

Most local businesses don't have a content problem. They have a strategy problem.

I'm Gabriel — a Brazilian designer and video editor who treats your Instagram like a growth channel, not a scrapbook. Every post is built to do a job. That's the difference between posting and actually pulling clients through the door.

Selected work

Proof, not promises.

Rio Med Spa before-and-after treatment carousel: Instalift threads, tox and Fotona 4D
Rio Med Spa campaign: becoming the best version of ourselves at 50
Rio Med Spa editorial post: not every wrinkle needs Botox
Beauty & aesthetics · ongoing
Rio Med Spa

Full Instagram management — English-language carousels and Reels, before/after storytelling, and a feed built to turn attention into bookings.

In motion — video editing
Tres Amigos Auto BodyAuto · Bilingual · Reel
GSC & CarpentryConstruction · Reel
Rio Med SpaBeauty · Reel
01

Airbnb · Kissimmee, FL

Listing strategy and social presence for a 6-bedroom pool & jacuzzi home — positioning long-stay value to lift bookings.

Hospitality · Strategy
02

Gabrielismo — YouTube

My own channel on life in the US. Where I test, in public, what actually grows an audience before I bring it to a client.

Video · Personal
What I do

Three things, done well.

Social media management

Full Instagram: content strategy, carousels, Reels concepts, and a posting rhythm that keeps you visible without the guesswork.

Design

Minimalist, brand-driven visuals that look expensive, stay on message, and make a small business feel like a category leader.

Video editing

Short-form vertical video, shot and cut to hold attention in the first second and earn the save — the metric that actually compounds.

Specialty

Beauty & aesthetics is my home turf.

I build content for med spas and aesthetic clinics that respects the patient, educates instead of hypes, and makes booking the obvious next step. I already speak the language of this industry — which means less time explaining, more time growing.

Gabriel Graczek
Gabriel Graczek · Las Vegas
About

Brazilian by roots, business-minded by training, obsessive about clean work.

I'm Gabriel Graczek — a designer, video editor and social media manager with a Bachelor's in Business Administration (UNIVILLE, 2022). I've spent my career making Brazilian and American brands look sharper and grow faster.

I work minimal, fast, and technical. And I answer clients in English, Português, or Español — a real advantage in a market like Las Vegas, where the businesses that win are the ones who make every customer feel understood.

I'm relocating to Las Vegas this September. If you run a business here that should be growing faster than it is, that's exactly the kind of problem I like.

Based
Boston → Las Vegas
Languages
EN · PT · ES
Focus
Med spa · Salon · Real estate · Hospitality
Start a project

Vamos crescer.

Tell me about your business and where you want it in six months. I'll tell you exactly how I'd get you there.